Lifestyle | Self Help

How To Start Your Own Coaching Business – Part 2 – Essential Steps for a Successful Online Coaching Business

Chapter 3: Essential Steps for a Successful Online Coaching Business

If you fail to plan you plan to fail. Have you heard that before? It is likely that you have heard it many times and the reason for this is because it is true. If you just jump in to your online coaching business it is not very likely to succeed.

In the last chapter we discussed how important it is to have the right mindset. So we are going to put that into practice now by helping you to strategize your online coaching business. You need a plan and it needs to be good. Here are the essential steps that you need to take:

1. What do you really want?

There is no such thing as a perfect online coach. You can spend months on Google trying to find the perfect way to launch your new online coaching business and you will not find the right answer. This guide will certainly help you but you need to ask yourself some important questions before you get going.

There are no shortage of online training courses that will cost you a lot of money. Although the content in these courses is likely to be high quality you can never guarantee that it will be the right fit for you. As a starting point ask yourself:

  • What income do I want to earn each month?
  • How many hours do I want to work on my online coaching business?
  • What kind of contribution do I want to make in the world?

Write down full answers to these questions because you are going to turn them into goals. The first is your income goal, the second is your lifestyle goal and the last one is your contribution goal. When you achieve all of these goals you will have an online coaching business that rewards you, provides you with the lifestyle you want and fulfills you.

2. Identify your Target Market

To succeed as an online coach you need to serve your clients in a way that the market is not effectively doing so at the moment. You need to know who your target market is and what their pain points are and the problems that they have. It is important for you to align with their desires so that they are delighted to work with you.

When you are able to provide effective solutions to people you will become irresistible to them. They will happily pay you whatever you are asking. Providing the answer to their problems is what you need to be about so you need to know as much about your market as possible.

There are a number of ways that you can do this. You can look for conversations online to discover the problems that your target market are having. Your aim is to know more about your target market than they know themselves. Then just tell them that you have the answers that they are looking for.

Create a plan around this. Find out who your ideal clients are and find ways to identify the issues that they have. In a later chapter we will show you some great ways to find potential clients for your online coaching business.

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